Hi, I'm Josh Gold.
I use strategy and craft to move users and business metrics — Currently a Staff Product Designer at LinkedIn working on Marketing Solutions.
Case studies
Two projects that shaped how LinkedIn's B2B customers manage their relationship with the platform.
LinkedIn had no unified place for B2B customers to manage what they bought. I joined as founding designer and built the self-serve platform that activated 100K+ admins, lifted add-on purchases 8%, and generated an estimated $350M in self-serve value.
Upgrading LinkedIn's AI support chat into an agentic platform — an intake AI reads the customer's intent and routes to a suite of agents that take action, not just answer. Impact: +11% self-serve rate, 73K+ rep hours saved a quarter, and ~$7M in annual self-serve savings.
Personal projects
Side projects I designed, built, and shipped end-to-end — using AI-assisted vibecoding.
A reading tracker for manhwa & webtoons that I designed, built, and shipped solo. Save what you're reading from any site, get notified when new chapters drop, and discover popular titles. Live on the App Store with a growing organic user base.
An AI assistant my family runs its life through — over plain text message. It manages our shared, conflict-aware calendar, keeps the grocery and to-do lists, and texts a proactive morning digest. Designed, built, and shipped solo, with no app to install.
An AI-powered recipe book for families. Paste a link, drop a YouTube video, snap a photo, or describe a dish — a multi-agent AI pipeline turns it into a clean, searchable recipe you can share, with substitutions and translations. Designed and built solo, end to end.
My design philosophy.
Strategy and craft aren't in tension — they reinforce each other.